Vocus Webinar to Discuss How to Evaluate Social Media's Impact
Experts to Examine Techniques to Measure the Effectiveness of Social Media Such as Facebook and Twitter on Public Relations Goals
Lanham, MD (PRWEB) May 14, 2009 -- Vocus, Inc., (NASDAQ: VOCS) a leading provider of on-demand software for public relations management, today announced that it will sponsor a free webinar offering marketing and public relations professionals techniques for evaluating the effectiveness of social media in reaching the goals of public relations campaigns. Titled "Analyzing the Impact of Social Media: From Twitter to Facebook," the webinar will be held on Thursday, May 21, 2009 at 2:00 pm ET. To register for the webinar, click here.
Sarah Evans, author and creator of PRsarahevans.com, guest writer for Mashable and moderator and founder of #journchat, the top-trending weekly live chat between PR professionals, journalists and bloggers on Twitter, will discuss how to effectively implement and measure the impact of social media programs on PR campaigns. The webinar will also feature Elizabeth Friedland, an account executive at TrendyMinds, who will offer case studies on how she has used social media to create a strong buzz for her clients.
Part of Vocus' monthly series, this webinar is designed to provide an educational and informational resource for organizations to gain insight into the best practices for public relations and practical techniques that can be applied to their everyday communications campaigns. A replay of the webinar will be available free of charge following the event on the Vocus website at http://onlinepressroom.net/vocus/, under Events.
About Vocus, Inc.
Vocus, Inc. (NASDAQ: VOCS) is a leading provider of on-demand software for public relations management. Our web-based software suite helps organizations of all sizes to fundamentally change the way they communicate with both the media and the public, optimizing their public relations and increasing their ability to measure its impact. Our on-demand software addresses the critical functions of public relations including media relations, news distribution and news monitoring. We deliver our solutions over the Internet using a secure, scalable application and system architecture, which allows our customers to eliminate expensive up-front hardware and software costs and to quickly deploy and adopt our on-demand software. Vocus is used by more than 3,500 organizations worldwide and is available in seven languages. Vocus is based in Lanham, MD with offices in North America, Europe, and Asia. For more information please visit www.vocus.com or call 800.345.5572.
This release contains " "may," "will," "expects," "projects," "anticipates," "estimates," "believes," "intends," "plans," "should," "seeks," and similar expressions. Forward-looking statements involve known and unknown risks and uncertainties that may cause actual future results to differ materially from those projected or contemplated in the forward-looking statements. Forward-looking statements may be significantly impacted by certain risks and uncertainties described in Vocus' filings with the Securities and Exchange Commission.
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