JETERA Names Armstrong Vice President

JETERA One-to-One Media hired Jon Armstong as Vice President.

Ridgefield, Conn. (PRWEB) February 23, 2007 -- JETERA™ One-to-One Media today announced Jon Armstrong is joining the company as Vice President. Armstrong was Director, Strategic Planning at Lockheed Martin, where he was responsible for business-area integration, strategic direction and growth. While at Lockheed Martin, Armstrong played a central role in designing and building its Center for Innovation, one of the aerospace industry's leading IT integration and experimentation facilities.

Commenting on the appointment, Jeff McChesney, a managing director of JETERA™ One-to-One Media said, "Jon brings significant strategic capabilities to our team. His extensive leadership and operational background in the Air Force, coupled with his ground-breaking work at Lockheed building a world-class visualization and data center, will greatly aid in the construction and deployment of our pioneering one-to-one media system on a mass scale."

Armstrong said, "I was immediately attracted by the JETERA business model's potential to create a brand-new, multi-billion-dollar market in just a few short years. The company's pending system-and-methods patent will be a game-changer for one-to-one marketing, much like Priceline's systems and methods patent was for airline ticket sales. Also, JETERA will benefit from my experience at Lockheed's Center for Innovation, where we integrated dozens of T1 data lines, scores of servers, multiple networks, and terabytes of data."

"Bringing Jon into our expanding group of seasoned professionals is our latest step in building a first-class, senior-management team," said Tom McClain, a managing director of the firm. "Jon understands our company's potential and his experience in data-system management and development will help insure the effectiveness of our Targeted Content Delivery System and the rapid growth of our company."

Only JETERA™ One-to-One Media is designed to provide businesses with the most precise and timely delivery of relevant content via a media platform that combines broad reach with pin-point accuracy. The company began commercial operation in 2006 and is majority owned by Venture Capital and Consulting Group, LLC. Website: www.jetera1to1.com Blog: http://jetera.blogspot.com

For JETERA™ One-to-One Media- Jeff McChesney @ 203-987-4912
For Libby Communications - Tim Libby @ 773-860-9295

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