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All Press Releases for February 19, 2007 Subscribe to this News Feed    Subscribe to this Podcast Feed
 

Girl Scout Cookies Boycott Called by National Action Against Obesity -- NAAO President MeMe Roth Cites Glut of Junk Food amid Current Crisis of Obesity

"Girl Scouts of the USA have a flawed business model in direct conflict with their posted mission statement. Profiting off cookies -- it's the wrong message, the wrong product and the wrong era. Girl Scouts have an economic, medical and moral imperative to dump junk food as their $700 million fundraising source," said NAAO President, MeMe Roth.

New York, NY (PRWEB) February 19, 2007 -- www.actionagainstobesity.com -- As America's child and adult obesity figures rise, National Action Against Obesity (NAAO), calls for a boycott of the reported $700 million in Girl Scout Cookies sold annually.

"Girl Scout Cookies are high-calorie, high-sugar, high in saturated fat and nearly devoid of nutrition. Using young girls as a front to push millions of cookies onto an already bloated population further exacerbates an alarming crisis, no matter how cute the uniforms are," said NAAO President MeMe Roth. "The Girl Scouts sell up to 200 million boxes yearly -- that's about one box for every overweight American."

Girl Scouts of the USA have a flawed business model in direct conflict with their posted mission statement -- 'Girl Scouting builds girls of courage, confidence, and character, who make the world a better place.' "Profiting off cookies -- it's the wrong message, the wrong product and the wrong era. Girl Scouts have an economic, medical and moral imperative to dump junk food as their $700 million fundraising source. NAAO would like the Girl Scouts to commit to a 5-year plan transitioning away from junk food as the organization's primary fundraiser," continued Roth.

NAAO suggests Girl Scouts look to Boy Scouts as a model -- they're known for community service, unlike Girl Scouts singularly identified with baked goods. "Do your good deed -- while Girl Scout Cookies are on sale through March, smile at the children, offer a donation, but leave those cookies behind."

About NAAO
Through education, legislation, and most importantly -- parental action -- National Action Against Obesity works independently and as a consultancy to reverse the obesity epidemic by eliminating 'fake foods' from the food supply, barring junk food from schools and eradicating 2nd-Hand Obesity, while encouraging exercise across all ages. MeMe Roth, president and founder of NAAO, is host and organizer of the Wedding Gown Challenge, where women enter into marriage at a healthy weight and maintain it for a lifetime. Ms. Roth has been featured on FOXNews' The O'Reilly Factor w/ Bill O'Reilly, Your World with Neil Cavuto, CBS's The Early Show, The New York Times, The LA Times, New York Magazine, The New York Post, Playboy Magazine, 106.7 LiteFM, School Administrator, American School Board Journal, BigFatBlog, Nippon TV, The Associated Press and Health Magazine among others. Ms. Roth's agenda: "Let's finally recognize obesity as abuse -- abuse of our children, abuse of ourselves -- and together take action against it."

www.actionagainstobesity.com

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CONTACT INFORMATION
MEREDITH PR
National Action Against Obesity
212-699-9554
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ATTACHED FILES

Cartoon - Girl Scout Cookies Boycott by NAAO
Cartoon - Girl Scout Cookies Boycott by NAAO

MeMe Roth, Anti-Obesity Advocate, President of National Action Against Obesity
MeMe Roth, Anti-Obesity Advocate, President of National Action Against Obesity

National Action Against Obesity- 2006 Action Hero
National Action Against Obesity- 2006 Action Hero

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